Where are you still stuck in hypnosis?

I recently spoke at the IMU live event. The topic was online marketing, so my talk was naturally about online marketing as well. I discussed hypnotic webinars—you may have listened to one at some point. Maybe you even decided then: “Okay, I’m going to complete the program to become a hypnotherapist.” Which is, of course, a really cool thing to do.

The reason I do this is because I want everyone in the world to think positively about hypnosis. Of course, that’s an extremely ambitious goal—the kind you’ll never quite achieve, which is actually nice. That way, you can keep at it your whole life.

But also, that I would like people who learn it for themselves, so it stops with them. What do I mean by that, "stops with them? That their trauma stops with them. I think that may be even more important than everyone thinking positively about hypnosis. Anyway, that's where it starts. Because otherwise you're never going to get into that in the first place. You know what the biggest benefit is? That all generational problems - which started with your ancestors - stop with you. So that the rest of your descendants are freer to live the life they want to live, instead of half still living your life. Or half adopting their grandfather's life.

Hypnosis from entrepreneurs

Well, I once decided that somewhere. Yeah, that seems like a good thing to do, too. So I was talking a little bit about that yesterday, but I was also talking about hypnosis. That we're all in hypnosis. Then when you speak to a room of 500 entrepreneurs, they think, 'Hypnosis? I'm not in hypnosis at all. What makes you think that? I just have my eyes open. I'm just sitting in my chair and listening to you. What the hell is this?' But, then when you think about it for a moment, you figure out for yourself, 'Hey, but wait a minute. I am indeed in my own hypnosis'. And that's fine if it works for you.

But for example: one of the types of hypnosis I was talking about was “hour-by-hour” hypnosis. That’s where you trade your time for money. That’s what most people do. People also don’t know any other ways to do it differently. You aren’t taught that in school either. It’s actually perhaps the most important topic there is. Yes, not necessarily money, but time. Time runs out eventually. Money doesn’t. They just keep printing more money—there’s plenty of it; everyone in the world could be a multimillionaire. That’s how much money there is. There are trillions upon trillions upon trillions of euros, dollars, yen—it’s enormous.

But, those are with people who don't trade their time for money. Who don't work with hourly billing. But most do. Who trade their time - which is their most precious asset - for money. Which is also valuable because with it you can buy things, rent and do all kinds of things.

Anyway, it's less valuable than time. When time runs out, there's probably still money left over. But if money runs out and you still have time, you can just add money again. Time you can never earn additional money. Not really. You can argue about that too. But basically anyone can learn to make money.

Time is running out, but money is not

I find that interesting. I asked the room of 500 people, "Who does hourly billing? Quite a few people raised their hands. I think yes: 'You should stop doing that.' Also for you if you're listening to this and you're thinking how then? Make something that can, say, render. What do I mean by that? Imagine you buy a house and you rent the house out. That might be really big, but so to speak. Then you have something that just makes money. Of course, you have to do something for that, you have to work some hours for that to get that money together, to buy that house. Imagine, you spend 3 months on that and then it's done. Then, of course, you also have some, that you might have to keep an eye on those tenants. Or you put somebody there to keep an eye on that for you. You're spending hours on that, but it just brings in something every month. If you compare that to what it makes per hour, it's probably more than what you're doing now.

Imagine you have 3,4,5,6 of those houses. I'm just mentioning, I say houses now but it could be anything. Then you might not spend 6x as long keeping track of that. Maybe only 2 or 3x as long. Because you can make 1 round and you can visit everyone, so to speak. In almost the same time you can visit 6 people. Then that same hourly rate is suddenly times 6. Thinking like that is convenient because again, time is running out. So if you make something that is actually ... yes. Imagine, I put 20 hours into a webinar and that webinar generates x amount of money. Let's say 1,000 euros. I spent 20 hours on that, then that was 50 euros per hour. Well, that's fine. But then I gave that webinar once. The next time I give it, 1 hour of my time, I have 1000 euro again. So I have 21 for 2000 euro. Then suddenly the hourly rate has become almost 100 euro. Give it again, I sell again for 1000 euro. 22 hours for 3000 euros. Well, and so you go on. At some point the hourly rate goes from 50, to 100, to 150 euros. And maybe even if you give it 100 times, you are almost at 1000 euros per hour.

You can also earn something else with your time, such as love

That's what I mean by making your time that way then pay off, in this case, for money. But then of course that applies to other things as well: for love, for your relationship. You can be there but you can also really spend that time to really connect and connect. Which of course over time pays off much more, so to speak.

Because at some point, time runs out—that’s actually what I was talking about most recently. What is your time worth to you? Do you still want to spend your time on all kinds of problems? Problems that you could solve. I’m not saying it’s easy. For example, would you want to spend your time constantly trading it for money? When time runs out, or if you get sick, suddenly there’s no money left. Then you’ll have other problems. Couldn’t you do something else instead? Couldn’t you spend certain hours more wisely, so that they yield a better return? Perhaps in your emotional development, your mental development, your spiritual development, your financial situation, your relationships, or your physical well-being.

You can hang out at the gym for an hour. Pulling weights a little bit, which of course is fine to do, but you can also think, "I'm going to spend that hour really well. I'm not going to work out for an hour but maybe just 45 minutes. Those 45 minutes I make it very intense, and I do a really good 15-minute warm-up. I'm going to train for half an hour, really really really train. In other words: not on my phone, not distracted, very focused and intense training/moving'. That delivers much more, pays off much more - also for your physique - than just hanging out in the gym for an hour. Of course, that's fine too, that's up to you.

But that's good to think about. That's your hypnosis. It's always good to come out of your bubble. That you then think, 'Oh, wait a minute. There's another way. So going somewhere where there are other people - even if it's virtual - just where you hear other things, learn new skills. Then you do come out of your hypnosis again. Then you do get back into another one, but it often works better for you.

Hypnotic webinars

So definitely look into those kinds of things. Think carefully about how you can make them work better for you. I call them hypnotic webinars. If you go to worldhypnosisinstitute.com/hypnotische-webinars, you’ll land on a page that isn’t finished yet. So right now, you have to go out of your way to find that information. Then I’ll teach you how to do hypnotic marketing: how to attract more customers in the limited time you have. That’s also on our website. In any case: there are opportunities. Whether you’re thinking, “I’m not into marketing at all. I don’t want webinars at all.” Fine, fine, but do look into certain areas where you want to develop your skills. Try to do that in as little time as possible, because that time will suddenly be gone. It would be a shame if you hadn’t quite gotten around to developing that skill. Why is that a shame? Because you wanted to develop it. That’s why it’s a shame.

At the end, it basically doesn't matter, then you're dead. But you want it. If you want something, it's helpful to do it in as short/efficient a time as possible, so you get more out of it. That's why we all have trainings and things we do: The seminars are short effective and practical. Because I want to be that too. I also want to attend an event, hear speakers talk that I immediately think, 'Yeah man, I'm getting something out of this. I can do something with this. This is what I'm going to do. Instead of 'It was fun, but what's in it for me?' I regret that and I don't begrudge you that. But that's good searching, I know that too. You can spend time with that sometimes, too. But as Abraham Lincoln used to say, 'If it takes me 8 hours to cut down a tree, I'm going to spend 6 hours of that time making my axe sharp.' So sometimes you also just need time to figure out things that are good for you, so you can use that time more efficiently later.

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