Acquiring clients as an entrepreneur: Hypnosis helps

You've been working as an entrepreneur for a while, but something is blocking you from getting clients. The clients you do have seem to come to you by chance. However, you still have time to spare, so it's really time to actively acquire customers yourself. This means doing more marketing and face-to-face networking. If you are starting to get a stomach ache now, it really is time to read on

I recently received a message in my community from an entrepreneurial woman who needed help clearing blockages that were keeping her from gaining clients and doing so in a fluid manner and with the right energy.

The good news is, hypnosis can help with this to some extent. For example, are you an introverted entrepreneur who finds it difficult to speak up while networking, or do you actually prefer to handle everything online for that very reason? Even in those cases, hypnosis can help you overcome your mental blocks.

Finding out the basis of blockage

First and foremost, it’s important to figure out where that block is coming from. Why do you apparently lack the confidence to throw yourself into the group? Why is it difficult to let the energy you feel for your business show in your behavior? Why is it scary to start vlogging?

Socratic Conversation

This “why” question is already a good starting point. During hypnosis, you can engage in a Socratic dialogue in which that question is repeated several times. This helps you get to the core of your belief and may even reveal that there is no basis for it at all. That’s very useful, because it makes it easier for the hypnotist to help you create new beliefs.

Regression

Another technique that can be used if the Socratic Dialogue isn’t helping is regression. With regression, you go back to the moment in your life that created the belief that now makes it difficult for you to be yourself and engage in conversation with clients.

This may include a failed presentation in elementary school or a first meeting with a new class that went separately. In fact, many beliefs are formed during the years you spend in elementary school. Therefore, you can get surprising results from a regression.

Remove blockage and acquire clients

Once you know what is causing you to find it difficult to acquire clients, it is only a small step to removing the blockage so you can take the steps needed. A hypnotist can help you with this as well.

Confronting Fear

For example, if you suffer from social anxiety and therefore don’t like interacting with people, it can be helpful to create a sort of “top 10” list of your fears, with the least severe fear at the top and the most severe fear at the bottom. Then, together with the hypnotherapist, you can confront those fears. This process typically begins under hypnosis so that you can learn which techniques to use to calm yourself down and prevent yourself from turning back into that “quiet mouse.”

If you feel the social tension before networking, hypnosis has taught you how to stay calm. How to stay in the here and now with your attention and, most importantly, how to listen to those around you.

After each point on the list of fears to overcome, the less you suffer from the block and the better you can connect to get client acquisition done.

Empowering new beliefs

In addition, you can replace the erroneous beliefs that block you with beliefs that actually give you freedom. This is sometimes something that can be done with 1 session and sometimes it takes more time.

In this case, you need to repeat the new beliefs in the form of hypnotic suggestions at home during self-hypnosis. For self-hypnosis, you sit or lie down in a comfortable place, such as on the couch or on your bed. Then you first focus on your breathing and relaxing your muscles. When you are relaxed close your eyes and repeat the hypnotic suggestions or listen to an mp3 given to you by your hypnotist containing these suggestions, such as:

"People can use my help."

"Even if people don't become my clients, I can learn a lot from them," he says.

"It's not a big deal if people see that I'm a little nervous," he said.

"People want to get to know me before they do business with me," he says.

"I get to be myself."

These are just examples of suggestions. If these don't work for you, a hypnotist can help you with suggestions that apply to your situation.

Don't give up

Entrepreneurship is a road with a lot of trial and error. Especially if you value personal contact, but find it difficult to get it right, it can be very tempting to let go of this personal contact and tackle everything online.

Unfortunately, this is not always a success either.

That’s why it’s very important not to give up. You learn something new with every conversation. After each networking event, you can evaluate how it went and identify areas for improvement.

If you then take a different path and let go of this old path, you also let go of an awful lot of knowledge you have already gained. So you can apply the online strategy, but don't let go of your chosen path yet until your online strategy is successful.

In fact, by combining these two strategies, you often have even more success than if you use only 1 strategy. Precisely because your Facebook fans also know you in real life.

The right energy during client recruitment

Acquiring clients is something that is easier if you are liked and if you listen carefully to potential clients. It is important, however, that you are then with your attention on your clients and not on your own thoughts about how well things are going.

Self-confidence and keeping your focus in the here and now is very important to have the right energy. Fortunately, there are several tricks you can use to hold that energy while networking.

Powerpose

This is a technique I also often use myself before literally stepping on stage. By assuming a power pose for 2 minutes. So your legs firmly on the ground, back straight, chest out and a smile on your face.

Really hold that pose for 2 minutes. You'll find you gain more confidence and energy that will serve you well during networking.

Post-hypnotic suggestions

In addition, a hypnotist can also help you with post-hypnotic suggestions. For this, it is important to know what behavior you want to reinforce. For example, do you want to talk less nervously yourself, do you want to listen more to other people but don't get it right because you talk nervously about your own business, or catch on every time you think "I've got something for that!".

For example, a post-hypnotic suggestion for better listening might be.

"While networking, you come into conversation with other entrepreneurs. You ask these entrepreneurs about their work and listen to the answers. You can go on to ask about their favorite type of client, or biggest problems they face. You keep listening, and only when they are done talking do you start talking about your own business and how you make sure the problems discussed disappear."

Or

"While networking, you listen and smile at the other entrepreneurs. You have a straight back and talk well on the topic of conversation and know how to convince people to give you their business card, you even make follow-up appointments."

These are just examples of post-hypnotic suggestions. Depending on your client acquisition problems, you may receive other suggestions from the hypnotist.

Reducing Stress

Stress drains your energy and can prevent you from projecting the right energy when attracting customers. That’s why it’s important to lower your stress level before networking and attracting customers .

This can already be done very well with meditation. Meditating for 10 minutes daily will reduce your stress levels, but you can also do this a few minutes before networking so that you network more relaxed. You can even do this while still sitting in your (parked) car.

In the process, the changed beliefs through hypnosis about networking and that help remove your blockage can also already make you feel much more relaxed, automatically giving you the right energy while networking.

Would you like to learn more about mental techniques that can help you in your business? Then take a look at the events in our calendar.